Monday, August 6, 2007

Point Brewery introduces Oktoberfest


Stevens Point Brewery is launching a new seasonal brand, Point Oktoberfest, the company said today.

The German-style lager, with Vienna and Munich malts, is being introduced this month, and will be sold throughout the fall. Its packaging will include colorful graphics depicting a festive Bavarian Oktoberfest scene, according to the Stevens Point-based brewer.

Frank Wahle and George Ruder established the Stevens Point Brewery in 1857. From there, a loyal following based on quality beer has been developed. The commitment to brewery-quality beer has been passed on throughout the generations. And now, nearly a century and half later, Point Special Beer remains a favorite specialty brand in the U.S.A. Today, consumers enjoy a complete line of other high quality Point Brews that satisfy a variety of tastes and continue the brewery's rich heritage and legendary tradition.

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