Miller tests a reformulated MGD Light
Miller Brewing Co. said today it is testing a reformulated Miller Genuine Draft Light that will have just 64 calories per serving-the lowest number of calories of any beer sold in the United States.
Miller will begin test marketing the beer this month in the Madison area. Its target audience will include members of spas and health clubs, where Miller plans to do product sampling.
MGD Light has 64 calories and 2.4 grams of carbohydrates per 12-ounce serving. Bud Light, the country's best-selling beer, has 110 calories and 6.6 carbohydrates.
3 comments:
i think it tastes bad, very flat, more like Miller Lite (water). go back to the way it was
try is somewhere else besides the Madison area, i travel and buy in other townes so i don't have to drink the stuff, if i was worried about the calories i would drink something else.
I think MGD Light isn't selling well, so they have nothing to lose by changing the formula.
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